Sedita

TV spot and a series of print visuals for Sedita, promoting their biscuits and the idea of family comfort and support.

Communicate the product’s warmth and family-oriented values while engaging viewers across media.

Strategy
Use the visual system across TV and print materials to evoke family togetherness, comfort, and enjoyment.
Design
Idea Making, Art Direction, Key Visual Direction
Client
ALIEN studio I Sedita